The lovely team from Duane Reade asked me to take a spin around a store this weekend guided by the latest issue of The Duane Reader. I already had a few things on my list, and since I love any adventure that requires me to shop, I wholeheartedly agreed.
Not familiar with The Duane Reader? Neither was I. I'd seen plenty of signs for it in any of the 20+ Duane Reade locations I've visited in the city, but I've never picked up a copy. It's reminiscent of a circular that you might pick up on your way into the supermarket, but with a tabloid flair. Described as "For New Yorkers In The Know", it's a blending of content & commerce, if you will.
Inside The Duane Reader, the products highlighted are on sale (like the Cheddar Penguins, which are so clearly better than goldfish, are $1.99), but what I loved even more than discovering products on sale was discovering that products that I need were on sale.
For example, there were a couple of big themes throughout the issue, but the two most relevant to me were the latest nail trends and getting outside with your pup. There are plenty of nail-related products on sale, including Red Carpet LED Gel Polish, Prevail lacquers and at-home manicure products, plus leashes and treats for my beloved Lola Belle - but I won't give away the good deals. You'll have to check The Duane Reader for that.
Looking for the closest Duane Reade store near you to check these deals out for yourself? Don't forget to read The Duane Reader before you shop. You can also connect with Duane Reade on Twitter and Facebook for more inside scoop. Want to see how I shop Duane Reade? I've got a photo album that gives you the play-by-play, plus an up close look at the items I picked up.

This shop has been compensated as part of a social shopper insights study for Collective Bias. My opinions and product selection are entirely my own. #DReade, #CBias, #DReadeVIP










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